In 1957, Swiss made replica Rolex unveiled the Day-Date to flex upon itself. Rather than only displaying the date à la the Datejust, this new watch could display the date and the day of the week (get it? DAYDATE!). Adding to the flex, the cheap fake Rolex Day-Date US was available exclusively in precious metal (gold or platinum) and came with a new, three-piece link bracelet design, which, with time, came to be known as the ‘President’.
This 1:1 replica Rolex US may start ringing a bell… the Rolex “Presidential” is name-dropped in many of your favourite rap songs, initially getting its “head of state” association when it was famously worn by Lyndon B. Johnson (the 36th president of the United States, who stepped in after JFK’s 1963 assassination).
Donald Trump wears a Prezzy, too, as does Warren Buffet and other old, rich white guys. But it’s also a go-to for people like Drake, Rihanna, Tony Soprano, Emily Ratajkowski and even… the Dalai Lama. An avid watch collector, fascinated by the passing of time and how things work, his Holiness loves the high quality fake Rolex Day-Date as a reminder to stay present, claiming that “There are only two days in the year that nothing can be done.
One is called yesterday and the other is called tomorrow. Today is the right day to love, believe, do and mostly live.” Perhaps this quote inspired Rolex’s latest earth-shattering novelty, the Swiss movement copy Rolex Day-Date “Emoji” watch that replaces dates with emojis and days with affirmation. May your day be “Blessed” and filled with “sunglass emoji” vibes.